Friday, June 24, 2011

The White House Uses Infographics


On Facebook this morning, the White House released a new infographic about the troops levels.  I thought it was a little cluttered and contained too much information.  It does show me in a glance that he has reduced troop levels but I think the information could have been reduced.  The emphasis however is on showing that the troop levels have been reduced. 

I wanted to compare it to a graph that caught my attention and resonated with me when it was released a few years ago.  The second graph is simple.  The colors show when Bush was in office and when Obama was in office and the number of job losses. I think the simplicity in the graph that tells a story is what resonated for me. 

Of course, I view the information that is presented with a cynical eye because figures don't lie but liars can figure but I liked the second graph because it was simple.

1 comment:

  1. Marcy,

    That's a great example of the varying designs of Infographics. The first is way too cluttered and a bit hard to read. The second uses a minimal amount of information to get the point across to the viewer. It's definitely a more attractive design. Not to mention, the use of color is also more effective in this example as well.

    Chris Roth

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